In 2023 having an online presence is essential for any business.
A web agency can help you develop an effective website and drive traffic to it.
Updating A WordPress Website Is Essential!
As a business, it’s important to keep your WordPress website up to date. Not updating your site can lead to a slower site and security issues.
A speedy website also statistically captures more leads for your business and provides better SEO results.
Better Performance (and Sales)
As a business, it’s important to keep your WordPress website up to date. Not updating your site can lead to a slower site and security issues. A speedy website also statistically captures more leads for your business and provides better SEO results.
Keep Your Branding Fresh
Keeping your WordPress site current, refreshing your branding and keeping your design up to date will make sure your online presence shows an active and thriving business.
Hiring a professional WordPress developer to maintain your website is the best thing you could do for your business because it ensures your online presence is always up-to-date.
Update Once A Month, At Least
If you’re not sure how often you should update your website, a good rule of thumb is to do it at least once a month.
This way, you can be sure that your site is always running smoothly and your customers are always seeing the latest version of your brand.
WordPress Updates To Consider
Here are a few things to consider when updating a WordPress website:
- firstly, data backups
- theme updates
- plugin updates
- content updates (adding new photos, videos, blog posts, pages, etc.)
- design updates
- branding refreshes
If you work with a web designer or developer, regular updates should be handled by them. However, they should be communicating with you what they do and when they do it.
Be Consistent With Updates
If you’re looking to update your website and you’re serious about doing so on a regular basis, it may pay off to hire an agency or a trusted developer.
Professional WordPress Management
Professional WordPress Management will save you time and money in the long run, especially as a business owner. You’ll be able to leverage their premium plugins, themes, integrations and knowledge.
A good web agency will have a set testing/updating time period that has historically shown to have less consumer activity. They should communicate this with you ahead of time. Communication is key when working with a web agency.
A good developer will also always be there to help you with any problems you may have and will be able to offer suggestions on how to improve your site.
It’s actually really worthwhile to request a 30-60 minute meeting with your web developer at least on a yearly basis – but much more often if you’re heavy into digital marketing.
For tips on how to hire a web agency for you business, click here.
